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Kalparasa launched at Goa

 

‘Kalparasa’ a fresh, hygienic and unfermented energy drink from coconut inflorescence has been launched at Goa by Dr. N.K. Krishna Kumar, DDG (Hort. Sci.), ICAR in a function jointly organized by CPCRI, Kasaragod and Krishna Enterprises, Goa.  As a chief guest he emphasized the relevance of ‘Kalparasa’ as a natural health drink as an alternative to aerated drinks.  He also appreciated the role of private sector in the dissemination of technologies developed by public sector.  He handed over the bottled kalparasa named as ‘Nanukalparasa’ to the Chairman of Nanu Enterprises Mr. Crisna (Bhau) Naik.  Dr. P. chowdappa, Director, CPCRI, Kasaragod gave a detailed account of innovations made in Kalparasa collection, its quality standards, value addition, marketing and financial benefits.   He said that switching to kalparasa tapping provides multiple advantages to the economy, environment, farmer and consumer.  Mr. Orlando Rodrigues, Director of Agriculture released a technical bulletin on ‘Kalprasa- Collection and Value addition’ published by CPCRI, Kasargod.

   

He  appreciated the new innovation in collection and marketing and mooted the idea of formation of federations in Goa as it exists in other states.  Dr. N.P. Singh, Director, Central Coastal Agriculture Research Institute, Goa felicitated the function. Earlier, Shri  Pravas Naik M.D., M/S Krishna Plantations Pvt. Ltd. welcomed the dignitaries and said that their company signed MOU with CPCRI to collect hygienic and unfermented neera and assured that kalparasa will be made available in the local markets of Goa very soon.   Dr. K.B. Hebbar, Head, PB&PHT Division, CPCRI, Kasaragod demonstrated the collection of Kalparasa and proposed vote of thanks.

   The meeting was attended by farmers, entrepreneurs and academicians. 

    

 



ICAR-Central Plantation Crops Research Institute
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Time: 2017-10-23 15:11:03

                   

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